Key to Viceroy Hotels' Success: Design Flair without Fussiness

So-called design hotels recognize this about people: at home, we want to live amidst all the things that we've collected and cherish.

But when we check into a hotel, it feels good to leave everything behind and revel in clean, serene modern design. It feels like a vacation from all our stuff.

Viceroy Hotels, one of today's fastest-growing hospitality brands, has bet big on looks. This US-based international hotelier has hired some of the world's reigning architects and interior designers.

Check out these photos...do you approve of the results?

• Take a peek at Kelly Wearstler's swank "Hollywood Regency" look for LA's Viceroy Santa Monica >>
• See the contemporary beach elegance of Mexico's Viceroy Riviera Maya >>
• Decide if you'd feel at home in a stylish Viceroy hotel in the US or abroad >>

Viceroy Hotels, from top: Abu Dhabi; Miami; Santa Monica; Anguilla; Riviera Maya. ©Viceroy Hotels.